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Essence, Gallery Feature

Role: Art Director
Photo Credit: Hannan Saleh

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 There were three big issues with the Essence gallery section that needed to be addressed:  Based on the analytics, galleries were not viewed frequently and viewers dropped-out in few clicks. They were not seamlessly stitched and the design looked dated  Ads were not viewed long enough to fulfill the viewability standards. Nativo, Sharethrough and Outbrain modules had to be integrated into the gallery pages   A day old content got buried fast. Recirculation of content needed improvement

There were three big issues with the Essence gallery section that needed to be addressed:

Based on the analytics, galleries were not viewed frequently and viewers dropped-out in few clicks. They were not seamlessly stitched and the design looked dated

Ads were not viewed long enough to fulfill the viewability standards. Nativo, Sharethrough and Outbrain modules had to be integrated into the gallery pages
 
A day old content got buried fast. Recirculation of content needed improvement

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